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Showing 16 sessions about Psychology

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  1. Mind Reading: Seeing Needs Users Don’t Articulate to

    Workshop on Saturday 10th March

    When your product is facing serious competition, knowing what unmet need still exists is crucial to planning your next move. But in surveys you find that everyone is reasonably satisfied ...

    At Radisson Hotel & Suites Austin-Town Lake, Town Lake Ballroom (map)

  2. How Your Data Can Predict the Future to

    Solo on Saturday 10th March

    Today, we have data – lots of it. We can process information – in many ways. We have models to understand our process. With these tools and a dash of ...

    At InterContinental Stephen F. Austin, Capital Ballroom B (map)

  3. The Complexity Curve: How to Design for Simplicity to

    Solo on Saturday 10th March

    Interfaces and devices are providing more and more power and functionality to people, and in many cases this additional power is accompanied by increasing complexity. Although people have more experience ...

    At Austin Convention Center, Ballroom BC (map)

  4. Empathy-Building Tools for Better Collaboration to

    Future15 on Saturday 10th March

    Kyra Edeker will discuss three concrete communication tools pulled from user research techniques, mindfulness practice and modern psychology that can improve your happiness, your team’s dynamic and your product. Whether ...

    At Hyatt Regency Austin, Texas Ballroom 4-7 (map)

  5. Emotional Equations to Connect with Your Customers to

    Solo on Saturday 10th March

    Chip Conley is the founder and was the CEO of America's second largest boutique hotel company. Initially, he thought he needed to be superhuman to be successful, but after two ...

    At Austin Convention Center, Ballroom EF (map)

  6. Rethinking Gaming Addiction in Psychotherapy to

    Solo on Saturday 10th March

    Ninety-seven percent of all adolescents in the US play video games, & more than half of the adults in this country play video games regardless of their race or income. ...

    At Austin Convention Center, Room 6AB, 3rd floor (map)

  7. The Science of Habits: Why We Do What We Do to

    Book Reading on Sunday 11th March

    Why do some people and companies seem to change easily, while others struggle for years? How do firms like Target, Apple and Proctor and Gamble anticipate (and manipulate) shoppers' habits? ...

    At Austin Convention Center, Ballroom G, 4th floor (map)

  8. Customers Are Irrational: Stop Fighting It to

    Solo on Sunday 11th March

    Why do people knock wood for luck? Why do people press elevator buttons 20 times, even though they know it won’t make the elevator come any faster? People are irrational. ...

    At InterContinental Stephen F. Austin, Capital Ballroom B (map)

  9. High On Line: Applying Psychology to Web Design to

    Solo on Sunday 11th March

    Design is becoming an applied behavioral science, and your art school background is no longer sufficient. Fields like neuroscience are starting to come of age, and are beginning to give ...

    At Austin Convention Center, Ballroom BC (map)

  10. Psychology of Narcissism & How It Affects Brands to

    Panel on Sunday 11th March

    Society spends increasingly more time online, watching & reading about strangers. Is peep culture creating more narcissists or simply helping us connect through the sharing of our intimacies? Do users ...

    At Sheraton Austin Hotel at the Capitol, Creekside I & II (map)

  11. The Moral Psychology and Big Data Singularity to

    Solo on Sunday 11th March

    Moral psychology and data analysis will eventually converge because successful organizations no longer serve physical, but psychological needs. This presentation will show how, in an age where consumption is about ...

    At Hilton Austin Downtown, Salon H, 6th floor (map)

  12. The Psychology and Interfaces of Social Design to

    Solo on Monday 12th March

    "Social" isn't something new on the web, but its design and implementation are. Great products and services depend on their users having great experiences. As the Internet continues to mimic ...

    At Omni Downtown, Longhorn (map)

  13. Sharing: A Window into the Human Psyche to

    Core Conversation on Monday 12th March

    Like the proverbial tree falling in the forest, content might as well not exist if there's no one to acknowledge it. Every time you "Like" that cute cat video, tweet ...

    At Omni Downtown, Lone Star (map)

  14. Using Psychology to Increase e-Commerce Conversion to

    Solo on Tuesday 13th March

    If you could only get inside your customer's head, it would be so much easier to get them to buy on your website. Fortunately, there are several powerful psychological tricks ...

    At Hilton Garden Inn Austin Downtown, Sabine, 2nd floor (map)

  15. Your Best Just Got Better to

    Book Reading on Tuesday 13th March

    Understanding the fundamentals of workflow and the principles of human performance enable entrepreneurs with the tools and the processes to get more of their work done, on time, with fewer ...

    At Austin Convention Center, Ballroom G, 4th floor (map)

  16. 100 Things Designers Need to Know About People to

    Book Reading on Tuesday 13th March

    You design to elicit responses from people. You want them to buy, read, register, or take an action. In order to design for people you need to understand how people ...

    At Austin Convention Center, Ballroom G, 4th floor (map)