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Browse all sessions at Austin 2012


  1. All Day Event - AT&T Lounge to

    on Friday 9th March

    AT&T is back and faster than ever with 4G LTE speeds. Stop by to charge your devices and test-drive the Samsung Galaxy Note, an all-in-one experience that simplifies your connectivity ...

    At Austin Convention Center (map)

  2. All Day Event - Chevrolet Volt Recharge Lounge to

    on Friday 9th March

    Phone batteries fade. Laptop batteries wane. Your internal batteries need recharging, too. Come plug in at the NW corner of the Convention Center. Meet up with friends, record an interview, ...

    At Austin Convention Center (map)

  3. All Day Event - Isis Lounge to

    on Friday 9th March

    Visit the Isis Lounge (West Hall) or our Tradeshow Booth (#444) to see the Isis Mobile Wallet in action. Don’t miss our live presentation by cyberillusionist Marco Tempest in the ...

    At Austin Convention Center (map)

  4. All Day Event - Microsoft Lounge to

    on Friday 9th March

    Today’s consumers expect applications that are optimized for all their devices – including phones and tablets. Visit the Microsoft Lounge to see how to create impressive multiscreen experiences. Austin Convention ...

    At Austin Convention Center (map)

  5. All Day Event - PepsiCo Central to

    on Friday 9th March

    This year, the PepsiCo Pavilion is going to highlight the intersection of analog and digital. Tune in, take notes and help them make sense of it all! Austin Convention Center: ...

    At Austin Convention Center (map)

  6. All Day Event - Samsung Smart Wall to

    on Friday 9th March

    Samsung will unveil their latest news, cutting-edge products and their stunning, engaging media wall which will highlight everything you need to know about what’s hot at Samsung and SXSW. Austin ...

    At Austin Convention Center (map)

  7. All Day Event - SXcycles to

    on Friday 9th March

    SXcycles is a complimentary bike share program for Platinum, Gold, Interactive and Film registrants. Tern is providing their "Link D8" bicycles for daily use. Registrants can pick up a bike ...

    At SXCycles Tent (map)

  8. Hug the Grinch! Win a Macbook Air! to

    on Friday 9th March

    At the South by Southwest (SXSW) festival, Zopim (www.zopim.com), a leading provider of cloud-based Customer Engagement solutions, will hijack the city of Austin, TX to sow the seeds of customer ...

    At Austin Convention Center (map)

  9. BBQ Crash Course to

    on Friday 9th March

    Network with fellow SXSW attendees while savoring Texas' best BBQ. Music from Beaver Nelson. Celebrity surprise from Foodspotting.com. Pre-registration required. Cost for the BBQ Crash Course is $50 per person ...

    At East Tent, Brush Square Park (map)

  10. Tech Career Expo to

    on Friday 9th March

    Land a new (or better) job at SXSW. Chat with over 30 hot companies, from startups to established firms. Openings include development, design, engineering, management, marketing and sales.

    At Austin Music Hall (map)

  11. Taco Table to

    on Friday 9th March

    Hungry for some of Austin’s best Tex-Mex food during your stay at SXSW? Then don’t miss SXSW’s first-ever Taco Table on Friday, March 9 at 12:30 pm at Palm Park ...

    At Palm Park (map)

  12. All Day Event - Alcatel-Lucent’s Trend Lounge to

    on Friday 9th March

    Alcatel-Lucent is rolling out the red carpet again and playing host at the sassy “ultra-lounge.” Devs, techies, entrepreneurs and VCs are invited to relax, recharge, drink & grub with ALU’s ...

    At Hilton Austin Downtown, Room 406 (map)

  13. All Day Event - GE Garage to

    on Friday 9th March

    Want to make 2012 the year that you learn how to 3-D print or wield a blow torch? Then roll-up your sleeves and come by the GE Garage to meet ...

    At GE Garage (map)

  14. Half Day Event-Gemalto Mobile IDEA/NEXT Lounge to

    on Friday 9th March

    The Gemalto Mobile IDEA/NEXT Lounge is the hub to learn, engage and share in discussions around all aspects of mobility – from the mobile phone to the cloud – and ...

    At Hilton Austin Downtown, Room 602 (map)

  15. Half Day Event-IBM Future of Social Lounge to

    on Friday 9th March

    How Socially Forward is your Business? Want to find out? Stop by the IBM Future of Social Lounge during SXSW Interactive for a social assessment, see where Social Business is ...

    At Austin Convention Center, Room 1 (map)

  16. Half Day Event-Samsung Blogger Lounge hosted by Techset to

    on Friday 9th March

    5th Year Anniversary Celebration! For the last four years, the Blogger Lounge at SXSW has served as a central hub for celebrating friendship, innovation and collaboration. We are proud to ...

    At Austin Convention Center, Room 19AB (map)

  17. Half Day Event-The Americans Elect Lounge to

    on Friday 9th March

    Recharge your batteries and your brain in our lounge, and find out about our lounge's Flash Mob Happy Hours by following us on Twitter (@AmericansElect) and via #sxaelounge. We'll have ...

    At Austin Convention Center, Room 7 (map)

  18. Half Day Event-The Beacon Lounge to

    on Friday 9th March

    The Beacon: Lounge With a Conscience returns as THE spot for cause-focused people to hang out with the best & brightest non-profit Geekerati. The WiFi will be speedy, the noms ...

    At Austin Convention Center, Room 8BC (map)

  19. Half Day Event-The Circus Mashimus to

    on Friday 9th March

    Once again, the fun-filled big top circus that is the Mashery Lounge will be back at SXSW 2012 in March. With great furnishings and flowing refreshments, the Circus Mashimus is ...

    At Austin Convention Center, Room 3 (map)

  20. Half Day Event-The Lift presents: Latin America Innovation to

    on Friday 9th March

    The Lift invites you to discover Latin America as a source of technological development and possible investments for the years to come. With a selection of some of the best ...

    At West Tent, Brush Square Park (map)

  21. @TVEngagement: Does Social Media Drive TV Ratings? to

    Panel on Friday 9th March

    Social media companions and multiscreen viewing experiences are now as synonymous with premiere, primetime television as your living room couch. However, what does all this multitasking and social engagement mean ...

    At Omni Downtown, Capital Ballroom (map)

  22. Afternoon Event - Registrants Lounge presented by MOFILM to

    on Friday 9th March

    The Registrants Lounge presented by MOFILM, located on the corner of 4th and Neches right in front of the Austin Convention Center, is the meeting place for SXSW registrants to ...

    At Registrants Lounge (map)

  23. battle for the soul user: gamification's darkside

    on Friday 9th March

    At Austin Convention Center, Ballroom A, 1st floor (map)

  24. Branding Without Bullshit: Building Social Media-Proof Brands to

    Panel on Friday 9th March

    Consumers don’t believe marketing. We believe our experiences. Our friends’ experiences. Even complete strangers’ experiences. In an always-on, social media-enabled world, consumer experiences – and consumers’ willingness to share them ...

    At InterContinental Stephen F. Austin, Capital Ballroom A (map)

  25. Brands As Patterns to

    Panel on Friday 9th March

    Brands today exist in multiple mediums, defined by multiple voices. The media brands inhabit is iterative, with no beginning, no end, and little permanency. In that context, adherence to a ...

    At Austin Convention Center, Ballroom A, 1st floor (map)

  26. Building a Jewish Presence Through Social Media to

    Panel on Friday 9th March

    Quick and effective communication may run afoul of traditional Jewish culture for the “The People of the Book.” Consuming information in 140 characters requires true customization of message. Branding a ...

    At Austin Convention Center, Room 5ABC, 3rd floor (map)

  27. Change Happens: Improv for an Unpredictable World to

    Dual on Friday 9th March

    "You're fired." "The test results are positive." "We're out of beer." Change happens - how you handle it is up to you. Improv can help. In past SXSW workshops, we've ...

    At Marriott Courtyard Austin Downtown/Convention Center, Brazos (map)

  28. CNN's Black in America / Silicon Valley: Aftermath to

    Panel on Friday 9th March

    In the summer of 2011, New Me, the first technology accelerator focused on African American's was launched. The inaugural class was covered by the CNN documentary "Black in America" along ...

    At Austin Convention Center, Room 6AB, 3rd floor (map)

  29. Designing for Context to

    Workshop on Friday 9th March

    As designers take on new problems of convergence and ubiquity, we find ourselves facing new challenges. The products we create are accessed through multiple devices, different channels and a wide ...

    At Radisson Hotel & Suites Austin-Town Lake, Town Lake Ballroom (map)

  30. Digital vs. Print: Storyboard to Digital Delivery to

    Panel on Friday 9th March

    This panel offers an insider’s guide into the process behind creating customized digital magazine content and configuring it for delivery across multiple mobile devices. Moderated by Next Issue Media CTO, ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D, 3rd floor (map)

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